( Dowload How-To-Pitch.pdf )

Two product lines (six SKUs) every game store should stock

Fluxx - the card game of change

LOO-001 : Fluxx
LOO-033 : Zombie Fluxx
LOO-012 : Fluxx Blanxx

Treehouse - the pyramid game system

LOO-025 : Treehouse (-R Rainbow, -X Xeno)
LOO-031 : Martian Coasters
LOO-026 : 3HOUSE Rules booklet

6 reasons consumers love Looney Labs Games

fun to play laugh-out-loud fun with friends and family - safe, non-threatening, family fun
unique these games are truly like nothing else out there - fun, unpredictable, strong replay value
short playing time games take only 5 to 30 minutes (but people tend to play again and again and again)
wide age range 8 year-olds can play alongside thirty-somethings and be competitive - families play together!
low price point easy on your customers wallets, great for stocking stuffers - people often buy multiple copies!
fun to share fun to play, fun to teach - Looney Labs fans love sharing these games with friends

6 things Looney Labs does to help stores sell Looney Labs Games

full discounts Looney Labs games are in stock and available from hobby distributors at full discount
returnability we offer our distributors full returnability, if something isn't selling for you, call them or call us
demo copies demos for new products sent out through distribution, demos of any product available from us at 70% discount
store posters new posters for Zombie Fluxx, Treehouse, and Fluxx Blanxx
promo cards 10th Anniversary promo cards to hand out in your store! your customers want these card packs!
advertising we are starting a co-op advertising program... let us know if you are intersted!

6 Looney Labs SKUs to always keep in stock

Fluxx LOO-001 $14 the original Fluxx, an ever-green seller - six pack display: LOO-001-D
Zombie Fluxx LOO-033 $16 hot new version - we pre sold half of the first print run - almost 8000 copies!
Fluxx Blanxx LOO-012 $2 back in stock! includes one of each card type - including the new Creeper cards
Treehouse LOO-025 $10 Best Board Game of 2006 - this game is Fluxx for the pyramids!
Martian Coasters LOO-031 $6 another fun colorful little expansion game - to play with one Treehouse set
3HOUSE LOO-026 $3 rules for 3 more games you can play with 3 Treehouse sets

How to Pitch Looney Labs games
Fluxx
  • Looney Labs most popular game with over 350,000 copies sold
  • A Mensa Select award winner
  • Outstanding gameplay with that "let's play again" appeal - when you win it was skill but when you lose it was luck!
  • TAGLINE: The card game with ever-chaning rules
  • QUICK RULES DESC: A crazy fun card game where players seek to meet the current Goal by collecting specific Keeper cards, while following the instructinos on the current set of New Rules.
  • Available as single decks or 6-deck display (LOO-001-D)
  • two $8 editions are also available: Family Fluxx (LOO-001-FA) and Fluxx Espanol (LOO-032)

Zombie Fluxx
  • New release - October 2007 (8000 copies pre-sold before the decks arrived!)
  • All the fun of regular Fluxx, with a zombie theme
  • Introduces a new card type: CREEPERS (all the zombies are Creepers)
  • The zombies shamble around and usually prevent victory, but they can be killed
  • Hillarious fun - better than the original!
  • packaged in a side-by-side tuck box, 6 decks to a colorful display
  • more cards than the original game - 100 cards in Zombie Fluxx, 84 in regular Fluxx
Fluxx Blanxx
  • You can customize any Fluxx deck! Works with all versions of Fluxx
  • Each pack contains 5 cards: 1 Goal, 1 Keeper, 1 New Rule, 1 Actions, 1 Creeper
  • All you need is a Fluxx deck, a permanent marker, and a little bit of imagination, and you can add your own favorite concepts and fun game ideas to the card game with ever-changing rules!

Fluxx Blanxx
LOO-012 ($2)

Treehouse

  • Treehouse is an exciting new stand-alone pyramid game, with a $10 retail price.
  • Quick easy game, for 2-4 players, with each game lasting only 5-10 minutes.
  • Treehouse has a very strong “let’s play again” appeal - when you win it was skill but when you lose it was luck.
  • Treehouse has a strong educational aspect; as math manipulatives for younger grades and geometry kits for middle and upper grades. Treehouse meets National Education Standards in geometry, data analysis and problem solving.
  • Available in two color sets:
    • Rainbow (Red, Yellow, Blue, Green, Black)
    • Xeno (Purple, Orange, Clear, Cyan, White)
  • TAGLINE: A basic ICEHOUSE game for 2 to 4 players
  • QUICK RULES DESC: Each player rolls the custom die to determine if they will TIP, SWAP, DIG, AIM, or HOP their Tree of three pyramids while they try to make them match the configuration of the shared goal called The House.

Treehouse
LOO-025-R ($10, Rainbow colors)
LOO-025-X ($10, Xeno colors)

Martian Coasters
  • Expand your Treehouse set with a new game - that plays on colorful beverage coasters!
  • Fast and simple board game for 2-4 players
  • you also need a Treehouse set and a six sided die to play
  • the game tiles move around with the roll of the die - to form a shifting gamve board
  • race accross the shifting boards to get your pyramids home before you opponents do
  • only takes about 15 minutes to play a game
 Martian Coasters
LOO-031 ($6)
3HOUSE
  • 32 page booklet with rules to 3 more games that you can play with 3 Treehouse sets. Only $3!
  • Complete rules and strategy hints for Black Ice, Martian Chess, and Binary Homeworlds
  • Black Ice, the newest game from the mind of Andrew Looney, uses all 3 Treehouse dice and hidden information
 3HOUSE
LOO-026 ($3)

Questions? Phone: (301) 441-1019, Fax: (301) 441-4871, Email: retailer-suport -at- looneylabs.com, Mail: PO Box 761 Collge Park, MD 20740